The Root Digital Blog
Insights, tips and honest advice for South African small business owners navigating the digital world.
Digital Growth
The "Launch and Abandon" Mistake: Why Your Website Should Evolve Every Month
If your website looks the same as it did two years ago, it's not just outdated — it's actively costing you customers. Here's why.
Root Digital15 June 2025
6 min readRead More →
Small Business Tips
Stop Being Your Own IT Guy: The Hidden Cost of DIY Websites
You didn't start a business to spend your evenings fighting with WordPress plugins. Here's what that DIY website is actually costing you.
Root Digital8 June 2025
7 min readRead More →
Business Strategy
Why Paying R20,000 Upfront for a Website Is a Trap for Growing Businesses
Most web agencies will quote you R15,000 to R25,000 before they've asked a single question about your business. Here's why that model is designed for agencies, not for you.
Root Digital1 June 2025
6 min readRead More →